CKT 13 · Social Media Marketing
Make your
fleet famous.
Social media for trucking companies — content, pages and ads that bring in drivers, build your brand and make brokers and shippers remember your name.
Drivers choose carriers they have seen, and brokers trust companies that look established. Today, many of them look you up on social media before they call.
We run your company’s social media end to end: photos and videos of your trucks and your people, regular posts, recruiting ads aimed at CDL drivers and clear monthly reports — connected to your recruiting team and your website.
What’s included
Your company,
seen everywhere.
Content, ads and community management — handled by one team.
- 13.1
Content plan & posting
A steady content calendar across Facebook, Instagram, TikTok, LinkedIn and YouTube.
- 13.2
Photo & video
Trucks, drivers and real days on the road — content that shows who you are.
- 13.3
Recruiting ads
Paid campaigns aimed at CDL drivers and owner-operators in the areas you hire.
- 13.4
Page management
Comments and messages answered; driver leads passed straight to your recruiters, or to our Recruiting team if you use it.
- 13.5
Reviews & reputation
Driver and customer reviews encouraged, watched and answered.
- 13.6
Monthly reports
Reach, followers, applications and ad spend — what worked and what comes next.
SMM
Why social media
matters in trucking
More driver applications
Recruiting ads and a strong page bring drivers to you — not the other way around.
Trust with brokers & shippers
An active, professional presence makes your company look as solid as it is.
Connected to recruiting
Every driver lead from social media goes straight to your recruiters — or to our Recruiting team if you use it — for follow-up.
How it works
STEP 1
Audit
We review your pages, your brand and your competitors.
STEP 2
Plan
Content calendar, ad audiences and goals agreed with you.
STEP 3
Create & post
We shoot, write, design and publish.
STEP 4
Report
Monthly results and the plan for the next month.
Pricing
How social media
pricing works.
The price follows the plan we agree on with you — platforms, content and ads.
What sets the price
The platforms, how often we post, photo and video, and whether you run recruiting ads.
The plan comes first
Content calendar, ad audiences, goals and the price are agreed with you before anything goes live.
Ad spend in the plan
Recruiting-ad budgets are agreed in the plan and reported every month next to the results.
Terms in your agreement
Contract length and cancellation terms are set in your service agreement before we start.
SMM
Frequently asked
questions.
Which platforms do you work on?
Facebook, Instagram, TikTok, LinkedIn and YouTube — the ones that fit your goals are chosen in the plan we agree on with you.
Do you shoot photos and video?
Yes. Trucks, drivers and real days on the road — we shoot, write, design and publish.
Can ads bring in drivers?
That is what recruiting ads are for: paid campaigns aimed at CDL drivers and owner-operators in the areas you hire. Results depend on your market, your offer and the ad budget.
What happens to driver leads?
They go straight to recruiting — your own recruiters, or our Recruiting team if you use it — for follow-up.
What do the monthly reports show?
Reach, followers, applications and ad spend — what worked, and the plan for the next month.
Do you handle reviews?
Yes. We encourage driver and customer reviews, watch them and answer them.
How do we start?
Show us your pages. We review them, your brand and your competitors, then agree on the content calendar, ad audiences and goals with you.
What does it cost?
It depends on the plan: the platforms, how often we post, photo and video, and recruiting ads. You see the plan and its price before anything goes live.
Make your fleet famous.
Show us your pages — we’ll show you how social media could bring in drivers and freight.
Thank you — we got it.
Our team will contact you ASAP.
Your reference:
